Juan-Felipe Salazar

Juan-Felipe Salazar is the current Digital Marketing Manager at Spot Pet Insurance. Prior to this, they were the Marketing Leader at Technopack Corp from October 2020 to September 2021. There, they successfully managed the marketing budget allocation of over $750K, directed the marketing department to create, deliver, edit and optimize marketing materials, developed new promotional campaigns, oversaw and handled all marketing channels, objectives and mediums and achieved 1st page rankings across major search engines by optimizing website content and preforming various SEO audits which increased daily visitors by 65%.

Before their time at Technopack Corp, Juan-Felipe was the Social Media & Marketing Specialist / Graphic Designer at El Dorado Furniture from January 2017 to October 2020. There they designed e-mail campaigns, social ads and website banners for branding and promotional offers.

Juan-Felipe has a proven track record in successfully executing marketing campaigns that generate results. Juan-Felipe is a creative thinker with the ability to think outside the box to come up with new and innovative ideas that will help their company succeed. With their experience in both digital and traditional marketing, they are able to develop a comprehensive marketing strategy that will reach the target audience and achieve the desired results.

Juan-Felipe Salazar has a Bachelor of Arts in Communication Arts, Media & Design from Florida International University and an Associate of Arts in Mass Communication/Media Studies from Miami Dade College. Juan-Felipe is also certified by Google in Google Ads Display Certification and Google Ads Search Certification, and by Adobe in Adobe Certified Professional | Digital Video, Adobe Certified Associate (ACA) in Photoshop, and Adobe Certified Associate (ACA) in Dreamweaver.

Their manager is Jody Eichler, Digital Marketing. They are on a team with and Scott Litherland - Senior Creative & Social Media Director.