Lara Siqueira

Lara Siqueira is a seasoned professional with extensive experience in sales and marketing across various sectors in the Latin American market. Currently serving as Client Partner for Partner Sales LATAM at Spotify since May 2025, Lara previously held multiple positions at Criteo from April 2016 to May 2025, including Manager of Sales Team for South America, where responsibilities included managing a team of Account Executives and driving significant revenue growth. Lara pioneered roles such as Senior Sales Manager in Brazil and was instrumental in expanding Criteo's solutions and forging partnerships with agencies across Latin America. Prior to Criteo, Lara gained valuable experience at UBM Brazil and Equilibrium Latam, focusing on account management and marketing strategies for the food industry. Lara holds degrees in Nutrition and Public Health from USP and various certifications from prestigious institutions, including an MBA in Human Resources Management from FGV, showcasing a strong academic background in business and marketing.