Mark Abrami

Mark Abrami has a diverse work experience spanning several industries and roles. Mark currently works at Sprinklr as the Senior Director of the Business Value Group. Previously, they held various positions at Hootsuite, including Senior Manager of Business Value Services, Principal Consultant, and Senior Business Value Consultant.

Before joining Hootsuite, Mark worked at Sage as the Director of Global Social Marketing. Prior to that, they served as the Director of Marketing at Tink Labs, where they developed the marketing function for a technology startup.

Mark also gained valuable experience at Expedia Group, where they held roles such as Head of Social and Social Media Marketing Manager. In these positions, they focused on performance marketing, content marketing, and the development of global social media strategies.

During their earlier career, Mark worked at Chivas Brothers, primarily in brand management for Ballantine's Scotch Whisky. Mark was involved in the development and implementation of the brand's digital and social media strategy, as well as various marketing activities across multiple channels.

Mark started their career as an Information & Communication Technology (ICT) Teacher at The Heritage School in Harare. Overall, Mark has accumulated extensive experience in marketing, social media management, and strategy development throughout their career.

Mark Abrami pursued their education in a well-rounded manner by completing various degrees and certifications. Mark obtained a Bachelor of Arts (BA) degree in Psychology & English Literature from Rhodes University in South Africa from 2001 to 2003. Prior to that, they studied at St George's College in Harare, Zimbabwe, from 1993 to 1998, where they completed A-Level (Cambridge) and O-Level (Cambridge) courses. Mark also demonstrated their commitment to professional development by obtaining multiple certifications. In 2018, they received the Hootsuite Platform Certification from Hootsuite Academy. Additionally, they acquired the Social Selling Certification from Hootsuite and the Confronting Bias: Thriving Across Our Differences certification from LinkedIn in 2020.