Jeroen Ruigrok

Jeroen Ruigrok has been working in the business industry since 2012. Jeroen began their career at The HEINEKEN Company, where they held various roles including Global Business Development Manager, Innovation & ecommerce Manager, Business Development Manager for China, Assistant Brand Manager for Heineken Indonesia, Heineken Brand Development for Papua New Guinea, and Sales and Distribution Analyst for Cambodia. Jeroen also worked as a Graduate Intern for Amstel International. In 2022, they joined Sprinque as Commercial Director, and Shopping Tomorrow as Expert Shopping Tomorrow.

Jeroen Ruigrok completed a Bachelor's degree in International Relations from the University of Groningen between 2006 and 2011. Jeroen then pursued a Master's degree in International Relations from the same university, which they completed in 2012. In 2016, they obtained a Nima B Consumenten Marketing certification from NIMA, Nederlands Instituut voor Marketing in the field of Marketing. Jeroen also participated in an exchange program at Beijing no. 25 middle school in 2005-2006.