My Wihlborg is an accomplished executive with extensive experience in operational management and leadership roles. Currently serving as Chief Executive Officer at Squeeze since January 2023, My Wihlborg previously held multiple key positions at Espresso House Group from August 2013 to November 2022, including Regional Manager and Operational Excellence Manager, as well as District Manager and Shop Manager. This diverse background highlights My Wihlborg's expertise in driving operational efficiency and managing teams across various levels within the organization.
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