Marketing and Digital Strategy

The Marketing and Digital Strategy team at St. Jude Children's Research Hospital is responsible for crafting and implementing innovative marketing campaigns that raise awareness and support for the hospital's mission. This team utilizes digital platforms, social media, and direct marketing strategies to engage with donors, families, and the community, ensuring that vital information about treatment advancements and fundraising efforts reaches a broad audience. They analyze performance metrics to optimize outreach and foster meaningful connections that drive support for pediatric research and care.