Adam Jacobs

Adam Jacobs is a seasoned professional in the sports and esports industries, currently serving as Co-Founder and Managing Partner at XVISORY since August 2021, where the focus is on providing a global advisory platform for leaders in these sectors. In January 2024, Adam co-founded Xvisory Partners, an independent consulting firm catering to teams, leagues, and media properties, leveraging the expertise of practicing industry leaders. Additionally, Adam serves as an Advisor, Mentor, and Judge at Stadia Ventures and has co-founded Resolute Marketing to aid brands and properties in maximizing their sports-related initiatives. Previous roles include Director of Sports Marketing & Partnerships at Lowe's Companies, Inc. and Chief Marketing Officer at Haas F1 Team, among others. Adam holds a Bachelor of Science in Journalism & Communications with a focus on Public Relations from the University of Florida.