Nick Boariu

Nick Boariu is an experienced marketing professional with a diverse background. Nick most recently worked as the Marketing Director at StandardFusion since March 2020. Prior to that, they co-founded Productlift in 2019 and held the role of Co-Founder until March 2020. From August 2017 to September 2019, they worked at Decred as a WebOps Documentation and Analytics specialist. Nick also served as a Demand Generation Specialist at Visier Inc. from December 2017 to March 2019.

Before these roles, Nick had a significant tenure at Procurify, where they held multiple positions. Nick began as a Digital Marketing Manager from February 2014 to March 2015, where they led and scaled organic and paid lead generation channels. Nick then became a Growth Marketing Manager from March 2015 to December 2016, mapping out the customer journey and sharing insights throughout the company. Finally, they served as a Marketing Lead from January 2017 to October 2017, where they supported and guided teammates, built a new marketing tech stack, and introduced new tools and processes.

Nick also has experience as the Founder of Crown Marketing from August 2012 to February 2014 and as a Marketing Project Coordinator at Authentic Wine & Spirits Merchants from February 2010 to November 2012. Overall, Nick Boariu has demonstrated a strong background in marketing, strategy, and leadership throughout their career.

Nick Boariu attended Douglas College from 2009 to 2012, where they studied Business Administration and Management, General. Prior to that, from 2003 to 2005, they pursued a Visual Effects Digital Animation Masters degree at The Art Institutes, focusing on Graphic Design & Composition. In terms of certifications, Nick has obtained several Google Analytics certifications such as Google Analytics Individual Qualification, Google Analytics for Beginners, Google Analytics for Power Users, and Google Analytics Platform Principles. Nick also holds certifications in Digital Analytics Fundamentals and AdWords Certified from Google. Additionally, they have obtained the ESET Cyber Security Awareness Training Certificate from ESET North America.