Alessandro Zaccarini

Alessandro Zaccarini is a digital marketing and advertising expert currently serving as Head of Digital at Starcom since October 2023. Prior to this role, Alessandro held the position of Data Strategy Director at Publicis Media from November 2018 to October 2023, where focus was on driving business transformation through creative and technological integration. Alessandro's experience also includes roles as Data Manager at GroupM Italy, EMEA Audience Manager and Audience Analyst at Hearst Magazines International and Hearst Magazines UK, respectively, Senior Manager at Royal Mail, and Business Analyst at UPS. Alessandro's educational background includes a Master Executive in Omni eCommerce from H-FARM College, a Level 4 Professional Certificate in Marketing from CIM, a BA in Communications from Alma Mater Studiorum – Università di Bologna, and a Level 2 Professional Certificate in Oenology from the Wine & Spirit Education Trust.