Elisa Schmidt

Elisa Schmidt is an Associate Director of Strategy at Starcom, with a focus on McDonald's, and has amassed extensive experience in strategic marketing and media planning. Previous roles include Strategy Supervisor and Content Partnerships Supervisor at Best Buy, where Elisa managed custom content programs and executed over 100 social media campaigns, pioneering innovative activations. Earlier experience includes investment roles at The North Face and Beam Suntory, along with internships in marketing and communications, showcasing a strong background in media strategy, campaign execution, and brand positioning. Elisa holds a degree from the Kelley School of Business at Indiana University.