Digital Marketing Executive

STATSports are looking for a Digital Marketing Executive. The Digital Marketing Executive will be a key player in bringing our SaaS products to market. You will collaborate closely with cross-functional teams, including Product, Sales, and Marketing, to craft compelling product narratives, develop marketing materials, and execute go-to-market strategies that drive demand and customer engagement.

Responsibilities:
• Develop comprehensive product marketing strategies that align with company objectives and target customer needs.
• Collaborate with Product teams to understand product features, benefits, and differentiation in order to craft compelling value propositions.
• Create persuasive product messaging and narratives that effectively communicate the value of our products to various audiences.
• Develop a range of marketing collateral, including product presentations, sales enablement materials, and customer-facing content.
• Execute go-to-market plans for product launches, coordinating activities across departments and ensuring seamless execution.
• Conduct competitive analysis to identify strengths, weaknesses, opportunities, and threats for our products in the market.
• Collaborate with the Marketing team to create and execute campaigns that drive demand and engagement for our products.
• Collaborate with Sales teams to provide them with the tools and resources needed to effectively communicate product value to customers.
• Analyse market trends, customer feedback, and performance metrics to inform ongoing product marketing strategies and improvements.
• Coordinate with external partners, agencies, and vendors to enhance the impact of product marketing initiatives.

You will need to have:
• 3+ years of experience in product marketing, preferably in the SaaS industry.

• A degree in a Business/Marketing or relevant subject.

• Strong understanding of product marketing principles and strategies.

• Excellent written and verbal communication skills to craft compelling narratives and messaging.

• Experience with market research, competitive analysis, and customer segmentation.
• Proficiency in Meta and Google  platforms.

• Analytical mindset with the ability to interpret data and translate insights into actionable strategies.

It would be great if you had:
• Strong project management skills.

• Creative thinking and storytelling ability to effectively communicate product value.

STATSports is an equal opportunity employer. If you feel you would be a great addition to the team and are excited by the prospect of forging an impactful career with us, we would love to hear from you. We would particularly welcome applications from women and underrepresented groups.

No-one wins unless everyone wins!

We believe that diverse teams have the greatest impact, so we really care about creating a diverse and inclusive environment. At STATSports, no one wins, unless everyone wins so we’re focused on creating a team where everyone feels they belong. We welcome people from all backgrounds, with different perspectives, ideas and experiences to work with us. If you do, you'll be joining an environment where everyone has an equal opportunity to share their opinion, showcase their skills, develop their career and be part of a caring and inclusive team.

Why STATSports?

We’re still a small business that happen to be the world leader in our field, that means you can be a part of something big.

Working at STATSports, you’ll have a real impact and see directly how the day-to-day work you do makes a difference in sport at the elite level.

You’ll collaborate with a world class team and be given the freedom to innovate, create and deliver at the highest level.

As part of the team, you’ll get all the important stuff as well as

A hybrid working model
31 days annual leave
Our “YAYA Day.” An additional day-off on your birthday
Pension Scheme
Life Cover
Critical Illness Cover
Income Protection
Wellness Wednesdays
Player of the month reward
Health and wellbeing Initiative
Diversity and Inclusion Initiative
Leisure clothing partnership