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Vinícius Madeira

Global Marketing Lead at STgenetics

Vinícius Madeira has a diverse work experience spanning over several years. Vinícius is currently working as the Global Marketing Lead at STgenetics since September 2020. Prior to this, they worked as a Senior Digital Marketing Consultant at Hook Digital from July 2020 to September 2020.

Between 2016 and 2020, Vinícius worked at Rock Content, where they held several roles. Vinícius started as a Junior Customer Success Analyst in October 2016 and later became a Mid-level Customer Success Analyst from August 2017 to December 2018. From January 2019 to April 2020, they served as a Senior Customer Success Manager and managed over 200 small company clients with an MRR of R$115,000.

From December 2012 to April 2015, Vinícius served as the Coordinator of Projects at Instituto Inhotim, where they handled customer experience and VIP relations. Vinícius was responsible for managing corporate client events, VIP relations, and the Amigos do Inhotim program. Notable clients they worked with included Vale, Cirque du Soleil, Cemig, Fiat, MoMa, FDC, Google, and Itaú. Vinícius also played a key role in organizing the Pirelli Scorpion Journey event, which won the Ampro Globes Awards in 2015.

Before that, Vinícius worked at Construtora Dez as a PR and Marketing Coordinator from September 2011 to November 2012. Vinícius also had a brief internship experience at Flamingo in London during September 2011.

Vinícius'sprofessional journey began in March 2010 at ThyssenKrupp as a Communication Intern. Vinícius was responsible for corporate communications in the Ibirité-MG unit and provided support to other units. Vinícius even visited the company's headquarters in Germany.

In 2009, Vinícius started their career as a Public Relations Intern at PUC Minas, where they gained foundational experience in the field.

Overall, Vinícius Madeira has demonstrated extensive expertise in marketing, customer success, event management, and corporate communications throughout their career.

Vinícius Madeira's education history includes a specialization in Management with a focus on Marketing from Fundação Dom Cabral, which they completed from 2012 to 2014. Prior to that, they attended the University of the Arts London in 2011 for a course in Marketing and Communication. Vinícius had obtained a degree in Social Communication with a specialization in Public Relations from PUC Minas, which they completed from 2008 to 2011.

Additionally, Vinícius has completed several certifications in various areas. Vinícius has received certifications in Corporate Blogs, Branding & Buzz, Email Marketing, Social Media Management, Inside Sales, and Search Engine Optimization from Rock Content. The specific months and years for obtaining these certifications are not provided.

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Timeline

  • Global Marketing Lead

    September, 2020 - present