George Pay

George Pay has a diverse work experience in digital marketing, with roles in various companies. George has worked as a Global Paid Media Manager & Team Lead at Stokke since 2023. Prior to that, they served as a Global Paid Media (PSM) at Pandora, where they led the implementation of campaign setup guidelines and optimized performance reporting, resulting in increased online sales efficiency. George also worked as a Lecturer at HackerU, teaching courses on digital marketing strategy and content management. George has experience as a Global Digital Media & Analytics Manager at Carlsberg Group, where they handled digital media and analytics. Additionally, George worked as a Digital Media Manager at Anthill Agency, where they managed digital and media communications, social media marketing, and strategic lead generation. George has also served as a Marketing Manager and Marketing Executive at 3D Printhuset A/S, where they developed holistic marketing strategies, managed SEO and content creation, and built relationships with stakeholders and media. George started their career as a Media Executive at Superdrug, where they developed a digital marketing strategy and managed brand activation for Zoella Beauty. George also gained experience as a Marketing and Business Development Intern at Google, assisting with the creation of YouTube's monetization platform and producing thought-leadership content. Lastly, George worked as a Marketing Intern at Nike, coordinating online presence and assisting with website restructuring.

George Pay's education history includes:

- In 2018, they attended Harvard University for Data Science Fundamentals and Data Processing & Visualization.

- From 2015 to 2017, they pursued an MA in International Business Communication at Copenhagen Business School, specializing in Intercultural Marketing.

- In 2018, they enrolled in Curtin University for an MSc in Digital Marketing.

- From 2011 to 2015, they obtained a Bachelor of Business Administration (BBA) with a focus on Public and Business Administration from UCL.

- Also, from 2011 to 2015, they completed a Bachelor's degree program in Business and Public Administration at Peoples' Friendship University of Russia.

In addition to their academic degrees, George Pay has additional certifications in Adobe InDesign CC 2015, Advanced Google Analytics, and Photoshop CC 2015. The specific institutions and years of obtaining these certifications are not provided.