Magnus Aspegren

Magnus Aspegren 安沛楊 has a diverse range of experience in the fields of innovation, design, and strategy. Magnus currently holds the position of Chief Innovation Officer at Stokke. Prior to this, they worked at Bang & Olufsen as the Head of Portfolio Strategy and Development, where they led the definition and implementation of the company's future portfolio. At Marriott International, Magnus served as the Vice President of Experience Design & Innovation, leading global innovation and experience design efforts. Magnus also had a role as an Associate Partner at IBM, where they leveraged disruptive technologies to drive growth for clients. Magnus has a background in the automotive industry as well, having held roles at BMW of North America and Designworks, a BMW Group Company. Magnus led strategic market development for BMW's i and iPerformance brands in the US, and also served as the MINI Product Manager for the USA. Additionally, they have experience working at NBBJ Design, Aabe, and TEAGUE, where they focused on design strategy and development.

Magnus Aspegren 安沛楊 has studied Global Strategic Management at Harvard Business School. Magnus also holds a BFA degree in Design from Cornish College of the Arts. Additionally, they have a diploma in Political Science from Friaborg.