Raphael Martin Lao

Raphael Martin Lao is a seasoned professional with a diverse background in business operations and development. Currently serving as the Head of Fulfillment at StoryGen AI since September 2023, Lao leads fulfillment operations focused on BDR efforts and enhances AI personalization for B2B cold email marketing using various large language models. Prior to this role, Lao was a Business Development Representative at Hathora and founded Lao & Ortiz Retail Co., where operations included managing Lazada, Shopee, and Shopify stores, sourcing unique products, and optimizing international delivery. Previous experience includes positions such as Category Manager at Lazada, HR Special Projects Officer, Receivables Analyst, and Management Trainee at SM Supermalls. Academic credentials include a degree in AB Psychology from Ateneo de Manila University, earned from 2008 to 2012.