Hali McCurdy

Hali McCurdy is an experienced digital marketing professional with a strong background in managing teams and integrating marketing technologies. Currently serving as Digital Marketing Manager at STR since December 2018, Hali leads Pardot integration and oversees SEO efforts, achieving significant growth in online engagement. Previous roles include Digital Marketing Specialist at STR, where Hali played a key role in merging three websites into a new Drupal site, and Marketing Operations Analyst at Des-Case Corporation, focusing on campaign efficacy. Hali has also held various positions at Eastman Chemical Company, contributing to global marketing campaigns and improving internal processes. Hali holds a Bachelor of Science in Mass Communications: Advertising from East Tennessee State University.