Valerie Tyson

Valerie Tyson has extensive experience in the field of marketing and digital strategy. Valerie founded Unrivaled Group in 2010 and served as the Founder. In 2013, Valerie joined IMG as the Vice President, Digital, where they provided integrated marketing solutions for top brands. From 2010 to 2013, they were a Partner and VP of Digital Performance at BRANDTHINK, leading the firm's digital engagements and strategy development. Valerie also worked at Tocquigny as the Director of Client Services + Strategy, overseeing integrated marketing strategy and client solutions. Earlier in their career, they held roles at Charlotte Bobcats / NBA, The Austin American Statesman, Los Angeles Avengers, and CBS Radio, where they managed various aspects of marketing, advertising, and promotions. Throughout their career, Valerie has worked with notable clients such as Jeep, Dell, Coca-Cola, and Nike.

Valerie Tyson holds a Bachelor's degree in Journalism - Sales & Promotion from Arizona State University, which they obtained from 1993 to 1995. Prior to that, they completed a Bachelor's degree in Journalism & Political Science at The University of Kansas from 1990 to 1993. Valerie also received a well-rounded high school education in Journalism from Homewood Flossmoor High School, where they studied from 1986 to 1990. In addition to their formal education, Valerie Tyson has certifications in Google Adwords and Hootsuite, though the specific dates of obtaining these certifications are not provided.