Diana García Larena

Marketing & International Sales Account Manager at StrongPoint

Diana García Larena has a diverse work experience spanning multiple industries. Diana is currently working as a Marketing & International Sales Account Manager at StrongPoint since February 2023. Previously, from March 2020 to February 2023, they worked as a Marketing Executive for SAP Business One and SAP Business ByDesign Spain at SAP.

Before that, they served as Head of Marketing at IZERTIS from August 2018 to March 2020, where they were responsible for digital marketing, communication, event organization, and internal and external communication. From June 2015 to August 2018, they held the position of Marketing and Communication Manager at excelia, where they were responsible for global marketing planning and execution, digital strategies, lead generation, and budget management.

Diana also has experience working as a Marketing Real Estate Manager at Hipoges Iberia from March 2012 to June 2015, where they focused on online marketing, asset commercialization, and market research. Diana worked as a Social Media Strategist and Web Analyst at www.cocina-casera.com from October 2011 to June 2015, where they managed online marketing campaigns and social media presence.

Furthermore, Diana worked as an Online Marketing and Community Manager at Alterkys in January 2012 and as a Trainee Trade Marketing at Telefónica from June 2010 to October 2011. In both roles, they gained experience in content management, community engagement, and campaign development and evaluation.

Diana García Larena's education history includes multiple degrees and certifications. Diana obtained a Diplomada en Marketing degree from the Universidad Camilo José Cela, where they studied from 2007 to 2010. Following this, they pursued a Master en Dirección Comercial degree at the same university, completing their studies in 2011.

In 2012, Diana attended the Escuela Superior de Formación for a course in Redes Sociales Aplicadas a la Gestión Empresarial (Community Management). Additionally, they completed a course in Marketing Online y 2.0 at the Escuela de Empresa during the same year.

During their professional career, Diana gained further expertise by obtaining the Inbound Marketing Certified certification from HubSpot in January 2020.

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