Cristina Tacoronte

Head Of International Social Media & Internal Comms at StubHub International

Cristina Tacoronte has a diverse work experience in the field of corporate communications, social media management, and marketing. Cristina has held various roles in different companies, starting with their most recent position as the Head of International Social Media & Internal Comms at StubHub International. In this role, they were responsible for planning and overseeing the social media, online reputation, and internal communication strategies worldwide. Cristina also collaborated closely with high-level partners in the entertainment and live events industry. Prior to StubHub International, Cristina worked as the Global Social Media & Online Reputation Manager at Ticketbis, where they were in charge of the company's global social media and online reputation strategies. Cristina also participated in the international rebranding planning and execution. Before that, they worked at Grupo Avantis as the Corporate Communications & Social Media Manager, where they developed the corporate communications department and led a team. Cristina also has experience in marketing, having worked as the Marketing Manager at Talgo, where they were responsible for digital marketing, competitor analysis, and web optimization. Cristina started their career as a Communications Coordinator at AD MAPOMA, where they provided communication support and managed the organization's official magazine. Additionally, they gained internship experience at Cantur City Hotel, where they supported various departments such as events, quality, and administration.

Cristina Tacoronte has a diverse education history. Cristina obtained a Licenciatura en Publicidad y RRPP (Bachelor's degree in Advertising and Public Relations) from Universidad de Valladolid between 2010 and 2012. Later, they pursued a Master's degree in Dirección de Comunicación, Relaciones Públicas y Protocolo (Communication Management, Public Relations, and Protocol) from ESERP Business & Law School, completing it in 2009. In 2013 and 2014, they participated in the Postgrado Programa CITIUS (Postgraduate Program CITIUS) at Universidad Autónoma de Madrid. Before these qualifications, Cristina Tacoronte earned a Diplomatura en Turismo (Diploma in Tourism) from Universidad de Las Palmas de Gran Canaria between 2004 and 2008. Cristina also had the opportunity to study at The Berlin School of Economics and Law as part of the Erasmus Program in the field of Tourismuswirtschaft (Tourism Management) between 2006 and 2007.

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