Rachael Watson is an accomplished professional with extensive experience in account leadership and communications. Currently serving as Manager of Account Leadership at Subject Matter since January 2020, Rachael excels in fostering client relationships and collaborating with diverse teams to achieve strategic marketing objectives across various media platforms. Prior roles include Associate of Account Leadership at Subject Matter and Policy Communications Associate at the Consumer Technology Association, where Rachael developed and executed communication strategies, managed media relations, and produced compelling content. Additional experience as a Digital Strategist at Mothership Strategies involved planning email marketing campaigns and improving audience engagement through data analytics. Rachael holds a Bachelor of General Studies in Communication Studies with a minor in Leadership Studies from The University of Kansas.
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