Cali Mao is an experienced CRM and growth marketing professional with a background spanning over a decade in various leadership roles across multiple companies. Currently serving as a CRM Manager at Sunday, Cali has effectively developed acquisition strategies and collaborated on automation opportunities to enhance engagement and revenue. Previous roles include Growth Marketing at Apple, where meticulous QA processes for global notifications were managed, and Director of CRM at Fabletics, where high-level projects like ESP platform migrations and automated behavioral triggers were spearheaded. Earlier experience as a Senior Email Marketing Manager at Onestop Internet involved migrating platforms and developing strategies for email acquisition and customer retention. Cali holds a Bachelor of Business Administration degree in Finance from California State University, Long Beach.
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