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Jenny Loeza Balcázar

PRODUCT MARKETING MANAGER at Sunstar Americas, Inc.

Jenny Loeza Balcázar has a diverse work experience in marketing and product management roles. Jenny most recently worked at Sunstar Americas, Inc. as a Product Marketing Manager, where they were responsible for increasing market share and sales for oral hygiene products. Prior to that, they worked at Nestlé as a Marketing Leader, focusing on expanding the water portfolio. Jenny also worked at Jugos Del Valle-Santa Clara as a Marketing Executive, where they played a key role in launching new products and achieving profitability targets. Before that, they worked at PVH Corp. as a Marketing Business Analyst, managing the budget for the Calvin Klein brand and organizing marketing events.

Jenny Loeza Balcázar completed their education with the following chronology. From 2008 to 2010, they attended Tecnológico de Monterrey and obtained their Preparatoria degree in the field of study of biculturalism. Following that, from 2010 to 2014, Jenny pursued their Licenciatura en Mercadotecnia (Marketing) degree at Tecnológico de Monterrey. Jenny then continued their education at EGADE Business School, also a part of Tecnológico de Monterrey, from 2016 to 2017, where they completed a Diplomado in Trade & Shopper Marketing, focusing on the field of marketing.

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