Taija Koskinen

Manager, Marketing at Suomen Asiakastieto Oy

Taija Koskinen has extensive experience in marketing and communications. Taija currently holds the position of Manager, Marketing at Suomen Asiakastieto Oy since March 2021.

Prior to their current role, Taija worked at Taksi Helsinki from 2017 to 2021. Taija started as a Marketing and Communication Planner in June 2017 and was later promoted to the role of Marketing and Communications Manager in March 2019. In this role, Taija was responsible for planning, budgeting, and implementing all marketing activities for Taksi Helsinki and Valopilkku. Taija measured and reported the efficiency of marketing and communications activities, wrote press releases, managed external communication, and collaborated with advertising, media, and communications companies. Taija also served as the product owner of various applications and organized exhibitions and events. Taija supported the sales team, designed marketing materials, and led the social media and marketing and communications teams. During their time at Taksi Helsinki, the downloads and order volumes of the Taksi Helsinki application significantly increased.

Before their tenure at Taksi Helsinki, Taija worked at Rakennusosakeyhtiö Hartela from 2014 to 2016. Taija held the position of Marketing Manager, B2B and B2C from February 2016 to September 2016. Prior to that, they worked as a Marketing Assistant, B2B from May 2015 to January 2016 and as a Secretary from February 2014 to May 2015.

From 2012 to 2014, Taija worked as a freelancer and stay-at-home mom, gaining valuable experience and building connections. Before that, they were a Marketing Assistant, B2B at Hartela from October 2010 to March 2012. Taija'searly work experience includes a role as a Secretary at Farmasian oppimiskeskus from March 2006 to October 2010 and as a Kauppakeskusassistentti at Wereldhave from October 1999 to February 2006.

Taija Koskinen completed their Bachelor's degree in Business, Management, Marketing, and Related Support Services from Haaga-Helia University of Applied Sciences from 2018 to 2022. Prior to that, they obtained a vocational examination of Marketing - Marketing Assistant from Markkinointi-instituutti in 2006-2007. In 2001-2002, they also attained a vocational examination of Secretary from the same institution. Before that, in 2000-2001, they studied to become a Secretary at Markkinointi-instituutti.

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Timeline

  • Manager, Marketing

    March, 2021 - present

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