Abbie B.

Abbie B. is currently a Senior Social Media Editor at Superdry, responsible for crafting and executing a comprehensive social media strategy that aligns with the brand’s identity and business goals. Since August 2022, Abbie has planned and executed various social media campaigns, promotions, and competitions to enhance engagement and increase followers. Prior experience includes roles at Bauer Media Group – UK, where Abbie progressed from Digital Marketing Executive to Senior Social Media & Affiliates Executive over three years, and a Marketing Assistant position at Go Displays. Earlier career experience includes working as a Visual Merchandiser and Sales Assistant at TOPSHOP TOPMAN. Abbie holds a Level 4 Professional Digital Marketing qualification from CIM and a degree in Brilliant Storytelling and Copywriting from AIM Academy.