George Kaplan

George Kaplan serves as the Vice President of Marketing at SUPERPLASTIC® since April 2024, overseeing the innovative brand known for creating the world's first animated character universe and its strong presence on social media platforms. Prior experience includes roles as Sr. Brand Director and Brand Director at The SpringHill Company, focusing on diverse storytelling and brand strategy. Kaplan also held various positions at Robot, a brand consultancy, working with renowned clients like Epic Games and Warner Bros. Contributions to Project Healthy Minds as an Advisor for Strategic Initiatives emphasize a commitment to mental wellness. Earlier in the career, Kaplan gained experience at We Are BMF, Combs Enterprises, Nickelodeon, IMG, and multiple internships, with educational credentials from the College of Charleston.