Björn Jeffery

Björn Jeffery is an experienced advisor and board member specializing in digital strategy and consumer insights, particularly in family media and entertainment. Currently serving as an advisor at Bjorn Jeffery since April 2018, Björn also holds advisory positions with Athanase Innovation and is an independent board member for several organizations, including Acast, Kinzoo, and previously Rovio Entertainment Corporation. Björn has been acting CEO and technology columnist for Svenska Dagbladet since October 2020, where Björn analyzes technology and business stories. In addition, Björn co-founded Enjo, a mental wellness app acquired by KRY/LIVI, and has a solid academic background with degrees from Lund University and Duke Corporate Education.