Greta Babarskaitė is an experienced communication and marketing professional currently serving as an in-house copywriter at Swedbank Lietuvoje since October 2015, focusing on marketing content and product positioning. With a robust freelance writing career beginning in 2004, Greta has developed expertise in crafting articles, press releases, SEO texts, and social media content. Prior roles include managing social media for various brands at New! creative agency, acting as Communication Manager for Vilnius International Airport, and serving as PR Executive for the Lithuanian National Drama Theatre, among others. Greta holds two master's degrees in International and Intercultural Communication and Linguistics, as well as a bachelor's degree in Communication from Vilnius University.
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