Kim Sykes

Kim Sykes has a diverse work experience spanning several industries. Kim recently worked as the Director of Marketing at Swell Energy, where they provided strategic direction and oversight for marketing plans and campaigns. Kim was responsible for designing and implementing marketing strategies to achieve commercial and residential install goals. Additionally, Kim led B2B and DTC acquisition strategies, optimized lead generation and advertising partnerships, and guided brand strategy and development.

Before their position at Swell Energy, Kim served as the Snr. Dir. of Channel Marketing National Accounts at Frosh from 2015 to 2018. Prior to that, they were the Senior Director of Business Development at Jenman African Safaris from 2011 to 2016.

Kim also has experience in the non-profit sector, having worked as the Head of Marketing at the Center for Sustainable Energy (CSE) from 2008 to 2011. In this role, they managed budgets and deliverables for marketing, advertising, and PR initiatives. Kim led a team in producing various creative communications and played a key role in making San Diego the leading solar city in the nation during their tenure.

Earlier in their career, Kim held positions such as Public Relations Communications Manager at the University of California San Diego, News Writer at KUSI Channel 9 News, Owner/Publishing Editor of Cape Scene Magazine, and Sales & Marketing Manager at Natural Habitat Adventures.

Throughout their career, Kim has demonstrated expertise in marketing strategy, campaign development, brand management, and team leadership. Kim has a proven track record of achieving revenue and sales goals, creating successful marketing plans, and building strong partnerships.

Kim Sykes holds a Bachelor of Arts in Cultural Anthropology, which they obtained from the University of Colorado Boulder between 1985 and 1989. Kim later pursued higher education and completed a Master of Arts degree in Marketing/Applied Cultural Anthropology at Oregon State University from 1996 to 1998.

In addition to their formal education, Kim Sykes has also obtained various certifications. Most recently, in December 2020, they received an Advanced Social Media Strategy Certification from the S.I. Newhouse School of Public Communications at Syracuse University. Furthermore, they hold a Botswana Specialist certification from the Botswana Tourism Authority, although the exact date of attainment is not provided. Lastly, Kim Sykes is also a South Africa Fundi, certified by the South African Tourism Authority, with specific details regarding the year and month of obtaining the certification not available.