Srishti J

Srishti J is a seasoned professional in the retail and e-commerce sectors with a strong focus on merchandising and brand management in the luxury beauty and personal care industries. Currently serving as Head of Merchandising (Growth) at Swiggy and Head of International Brands at Anastasia Beverly Hills, Srishti J has a proven track record in business planning, buying, and market launches. Srishti J has also held significant leadership roles at IKEA Group, where responsibilities included driving omnichannel strategies, and was a founding team member in launching IKEA in India. Prior experience includes key positions at Landmark Group, where Srishti J contributed to the launch of e-commerce and omnichannel operations in India, and Forever New Clothing, where involvement in the market entry of international brands was critical. Educational qualifications include degrees from the Indian Institute of Management, Calcutta and the National Institute of Fashion Technology, India, along with training in Climate Policy from the United Nations Institute for Training and Research.