Bex Wicks

Bex Wicks is currently the Head of Brand at Sword Health, having begun this role in February 2024. Previously, Bex served as a member at Chief from December 2021 to January 2024 and held the position of Chief Strategy Officer and later Executive Vice President of Marketing at Holler Technologies, where significant transformations were implemented within the company. Bex's prior experience includes a pivotal role as Global Brand Strategy Leader at Instagram, where Bex defined and executed the brand strategy and led wellbeing initiatives. Additional roles include Planning Director at iris worldwide, where Bex focused on cultural intelligence, and various account management positions at TMW and Whizz Kidz. Bex holds a Bachelor of Law (LLB) degree from the University of Aberdeen.