Cristina Fisher

International Events Director at South by Southwest

Cristina Fisher is an experienced project manager and events professional, currently serving as the Senior Project Manager for SXSW Sydney since May 2022, overseeing the event's first international expansion. Previously, Cristina worked as the Director of Culture & Programming at Proper Hospitality, enhancing the property's visibility through innovative marketing and strategic partnerships. Additionally, Cristina held the role of Events & Content Manager at Urban Outfitters, where localized marketing initiatives and creative content were developed for the Austin market. Earlier experience includes serving as Special Projects Manager at SXSW, where strategic partnerships with major national brands were forged. Cristina holds a Bachelor’s Degree in Public Relations, Advertising, and Applied Communication from The University of Texas at Austin.

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