EP

Ekaterina Portunova

Senior Ad Operations Manager at SYBO

Ekaterina Portunova has a diverse work experience in the gaming industry. Ekaterina currently holds the position of Senior Ad Operations Manager at SYBO, a role they stepped into in January 2022. Prior to this, they worked as an Ad Operations Manager at SYBO from March 2021 to March 2022.

Before joining SYBO, Ekaterina worked as an Advertising Monetization Manager at HeroCraft Game Developer & Publisher from January 2020 to March 2021. In this role, they were responsible for integrating advertising solutions, developing ad monetization strategies, optimizing hybrid waterfalls, conducting A/B tests, analyzing ad performance, and implementing new ad formats while ensuring a positive user experience and game economy.

Ekaterina also served as a Lecturer of the Course at devtodev from April 2020 to November 2020, where they shared their expertise in the field. Additionally, they worked as a Marketing Monetization Manager at G5 Entertainment AB from July 2019 to December 2019.

Ekaterina's early career at HeroCraft Game Developer & Publisher saw their serve as an Ad Monetization Manager from February 2018 to June 2019 and as a Key Account Manager from December 2017 to June 2019.

Ekaterina Portunova pursued their education chronologically, starting with their Bachelor's degree at Moscow State University of Economics, Statistics and Informatics (MESI) from 2009 to 2014. During this time, they focused on studying programming and economics, earning the degree of Specialist.

Following their undergraduate studies, Ekaterina pursued a Master's Degree at Immanuel Kant Baltic Federal University from 2016 to 2018. Ekaterina'sfield of study during this time was the elaboration of multicultural computer games.

In addition to their formal education, Ekaterina obtained several certifications. These include management skills certification from Inditex, which they obtained in April 2016, and certifications in "Master of Sales" and "Effective Manager" from VimpelCom, Russia, which they achieved in August 2014. Furthermore, they obtained the Pearson Test of English (PTE) certification from Pearson in December 2012. Additionally, Ekaterina acquired the certification of a company trainer from Inditex in February 2012.

Overall, Ekaterina Portunova has an educational background in programming, economics, and the development of multicultural computer games, coupled with various certifications related to management, sales, language proficiency, and training.

Links

Previous companies

devtodev logo

Timeline

  • Senior Ad Operations Manager

    January, 2022 - present

  • Ad Operations Manager

    March, 2021