Jocelyn Tousignant

Jocelyn Tousignant is a seasoned professional with extensive experience in the agricultural and business management sectors. Currently serving as the Directeur semences at SynAgri since October 2020, Jocelyn leads a team of product directors and coordinators while managing supplier relationships and anticipating future needs. Prior roles include Directeur des ventes - Végétal at VIVACO groupe coopératif, where Jocelyn oversaw marketing and sales activities, and Coordonnateur des ventes at Agri-Marché Inc division Lactech, focusing on sales team coaching. Jocelyn's earlier experience includes positions in market development, financial restructuring, and account directing, showcasing strong leadership, strategic planning, and financial management skills. Educationally, Jocelyn holds an MBA from HEC Montréal and a Bachelor of Applied Science in Agro-economics from Université Laval, specializing in agri-food business management.