Synchrony
Virginia Sullivan is an accomplished marketing professional with extensive experience in the financial services and health sectors. Currently serving as the VP and Portfolio Director for Health & Wellness at Synchrony since September 2021, Virginia leads marketing and advertising strategies while driving new product integrations and managing strategic client initiatives. Prior roles include leading digital marketing efforts for Gap, Inc. at Synchrony Financial, managing the Mass Affluent segment at Bank of the West, and overseeing comprehensive marketing strategies at Freedom Financial Network. Virginia has also held senior positions at E-Loan, Greenpoint Mortgage, Washington Mutual, and Bank of America, where expertise in directing web strategies, enhancing client relationships, and executing multi-channel marketing initiatives has been demonstrated. Virginia holds a BA in Business with a focus on marketing from Norwich University.
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