Sharnelle Laidley

Demand Generation Director at Syncro

Sharnelle Laidley has a diverse work experience in marketing and demand generation. Sharnelle most recently worked at Syncro as the Demand Generation Director, where they developed global demand-generating marketing campaigns and managed the annual budget across all channels. Prior to that, they worked at Cloudinary as the Senior Marketing Demand Generation Programs Manager, leading the full-funnel global demand generation strategy. Sharnelle also has experience at companies such as Digital.ai, SolarWinds, Havas, Merz North America, QualityHealth, Epsilon, and Flight Centre, USA, where they held various marketing and management roles. Throughout their career, Sharnelle has demonstrated their ability to develop and execute marketing campaigns, manage budgets, target specific audiences, and generate high-quality leads.

Sharnelle Laidley has a diverse education history. Sharnelle began their academic journey in 2003 and graduated in 2006 with a Bachelor of Science degree in Tourism Management from The University of the West Indies, Mona. In 2008, they pursued further education at Montclair State University, where they obtained a Master of Business Administration (M.B.A.) degree with a specialization in Marketing in 2010.

To enhance their professional skills, Sharnelle enrolled in Havas University, where they completed a 100% Programmatic Course in Programmatic Marketing. The exact dates of their enrollment and completion for this program are not mentioned in the provided information.

In 2012, Sharnelle pursued a DMA-Certified Marketing Professional course to further refine their marketing expertise. The duration of this course was limited to the same year.

In addition to their formal education, Sharnelle holds the ABM Certification Advanced from Demandbase, which they acquired in February 2021. No further details about this certification, such as the institution or its duration, are provided.

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Previous companies

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Timeline

  • Demand Generation Director

    June, 2022 - present