Amanda Melia is a seasoned professional with extensive experience in brand management, marketing, and communications across various sectors. Currently serving as the Head of Brand, Marketing and Communications at Synergy, Amanda has successfully led teams through strategic transitions and fostered a culture of excellence. Previous roles include Manager of Communications at Synergy, where Amanda transformed the communications team, and Strategy & Engagement Manager at Ground Zero Gaming OCE, focusing on brand presence in esports. Additionally, Amanda has held key positions with Australia Post and ABCorp, building strong stakeholder relationships and managing complex projects. As a Councillor and Vice Chair of the Young Professional Committee at IPAA WA, Amanda promotes professional development for young professionals in the public sector. Amanda's educational background includes a Bachelor of Commerce in Advertising & Public Relations and ongoing studies in Leadership and Management.
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Synergy (Electricity Generation and Retail Corporation)
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As Western Australia’s leading energy generator and retailer, Synergy is an essential and trusted provider of electricity and gas. Utilising our diverse energy generation portfolio, Synergy supplies reliable and affordable energy to more than one million residential and business customers. Synergy owns and operates electricity generating assets, including thermal power stations, spanning from Kalbarri in the north, out to Kalgoorlie in the east and down to Albany in the south – an electricity network known as the South West Interconnected System (SWIS). Owned by the Government of Western Australia, Synergy proudly supports the people of Western Australia and plays an active role in the communities in which we operate. Synergy’s purpose is clear – to lead Western Australians to their intelligent energy future. For more information visit www.synergy.net.au.