Orri Gudmundsson is an accomplished executive with extensive experience in sales and business development. Currently, Orri serves as the Chief Executive Officer and Board Member at NeckCare, a company specializing in wearable sensors and software for neck mobility analysis. Additionally, Orri holds the position of Chairman of the Board at Taktikal and previously acted as Chief Commercial Officer at Airtame. Orri's tenure at Siteimprove spanned nearly six years, culminating in the role of Executive Vice President of Sales, where leadership was provided to over 100 professionals across various regions. Orri has demonstrated a strong track record in building successful markets, notably establishing the Icelandic market as Siteimprove's most successful. Orri holds a Master’s Degree in Financial Economics from the University of Copenhagen, alongside a Bachelor's Degree in Economics from Háskóli Íslands.