Yves Schebesta Jaggi

Senior Project Leader Data Strategy at Tamedia

Yves Schebesta Jaggi is a seasoned professional in digital sales and marketing with extensive experience across various industries. Currently the Head of Digital Sales at Tamedia, Yves leads a team focused on achieving growth in digital subscriptions for major Swiss news brands. Previous roles include Head of Sales Intelligence & Development at Tamedia, where data analysis and retention strategies were key responsibilities, and External Lecturer at ZHAW Zurich University of Applied Sciences. Yves has also held significant positions at Swatch Ltd., Yourposition AG, Interhome, Google, MB-technology GmbH, and Oracle, demonstrating a profound expertise in performance marketing, account management, and strategic consulting. Educational credentials include an MBE in Business & Engineering from Steinbeis Hochschule and degrees in European Business from Dublin City University and Reutlingen University.

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