Gurjit Singh

Associate Director Product Marketing at TBO.COM

Gurjit Singh has a diverse range of work experience in product marketing and brand marketing. Gurjit started their career as an intern at Bracecorp Publications Pvt. Ltd. in 2012. Gurjit then had an internship at Ogilvy where they worked on various accounts such as Kohler and TATA SIA.

In 2014, Gurjit joined Hike and held multiple roles, including Marketing Associate, Product Marketing Associate, Product Marketing Specialist, and Product and Brand Marketing Lead at Rush by Hike. At Hike, they played a key role in transitioning Hike Messenger into a super app with user-generated content, games, news, and payments. Gurjit also implemented growth and communication strategies, managed influencer and content marketing, and handled performance marketing campaigns.

In 2021, Gurjit joined Emeritus as an Associate Director of Product Marketing. Their responsibilities included driving user engagement, monetization, and partnerships. Gurjit implemented product changes and utilized CRM to increase conversion rates and retention. Gurjit also established and nurtured strategic partnerships with leading content portals.

Most recently, Gurjit worked at TBO.COM as an Associate Director of Product Marketing starting in 2023.

Overall, Gurjit Singh has demonstrated a strong background in product marketing, brand marketing, and partnership development throughout their career.

Gurjit Singh attended The Shri Ram School from 1997 to 2010. In 2010, they enrolled in Jagannath International Management School and completed a Bachelor of Business Administration (BBA) degree in Business Administration and Management, General in 2013. For their post-graduate studies, Gurjit attended Symbiosis Centre for Distance Learning from 2013 to 2015 and obtained a post-graduate diploma in business administration (PGDBA) with a specialization in Marketing.

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Timeline

  • Associate Director Product Marketing

    July, 2023 - present