Zach Policastro

Account Supervisor at Targetbase Marketing, Inc.

Zach Policastro has a diverse work experience in various industries. Zach began their career in sales as a Territory Account Executive at Mspark, where they developed strategic partnerships with clients and implemented direct marketing solutions. Zach later transitioned to a marketing role as a Marketing Strategist, focusing on aligning the sales force and marketing team to execute advertising strategies effectively. Zach then moved to Targetbase, where they took on the role of Senior Account Executive, leading projects and managing timelines, budgets, and deliverables. Prior to these roles, they gained experience as a Business Development Associate and Marketing Associate at Rekon Intelligence, and also participated in the Pro-Am-Sell-A-Thon competition at the 2017 PSE National Convention. Outside of their professional career, Zach held leadership positions in organizations such as UNCW Men's Club Basketball and worked as a Competitive Sports Supervisor at UNCW Campus Recreation. Additionally, they served as Treasurer for the UNCW Club basketball team and gained experience in the construction industry as a Laborer at Willard Dunham Construction. During their summers, they worked in customer service at Fantasy Island Amusement Park, where they handled money and assisted customers. Overall, Zach has demonstrated a range of skills in sales, marketing, project management, and leadership throughout their career.

Zach Policastro earned a Bachelor of Science (B.S.) degree in Marketing Strategy & Entrepreneurship and Business Development from the University of North Carolina Wilmington. Zach attended the university from 2013 to 2017. Prior to attending university, Zach completed their secondary education at Southern Regional High School from 2009 to 2013. Additionally, they obtained several certifications in digital advertising and inbound marketing from HubSpot Academy in March 2022. Furthermore, Zach obtained inbound certifications from HubSpot in April 2016.

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