Raja Lakshmi

Raja Lakshmi has been working in the data mining field since 2015. Raja started their career as a Data Mining Analyst at Innoppl Inc., where they were responsible for collecting and profiling targeted customer data for various Drupal and Magento requirements. Raja then moved to TargetBay in 2019, where they held the role of Associate Lead-Data Mining and Senior Data Mining Analyst. In their role as Senior Data Mining Analyst, they were responsible for collecting data for eCommerce based companies such as Magento, Shopify, BigCommerce, and WooCommerce, and using the data to help the sales team convert prospects to clients. Raja also used profiling tools such as reviews, email personalization tools, and Adword/PPC to analyze the accuracy of the data.

Raja Lakshmi completed their Bachelor's degree in Computer Science from Anna University between 2010 and 2014. Raja has also obtained several certifications since then, including Big Data Foundations - Level 1 from IBM - Acclaim in August 2019, Data Studio-Intro from Google in April 2019, Google Analytics Beginner from Google in April 2019, and Google Analytics Individual Qualification (GAIQ) from Google in April 2019.