Joanna Denman

Joanna Denman is the Marketing Director, International at TaskRabbit. Prior to joining TaskRabbit, Joanna was the UK Consumer Marketing Director at PayPal from April 2008 to September 2019. In this role, they were responsible for UK Consumer Marketing to 22m customers and prospects for this global FinTech company, managing budgets up to £15m and leading a team of 5. Joanna was also accountable for Consumer KPIs for Acquisition, Engagement and Retention. Joanna led marketing strategy to drive significant growth in the brand, acquisition, cross sell and NPS.

Before their time at PayPal, Joanna was the Marketing Manager at GE Money from January 2004 to December 2008. In this role, they managed card portfolios for a number of high street retailers. Her responsibilities included CRM, DM, strategic planning, commerical focus, campaign management and analysis, value proposition research and development.

Prior to GE Money, Joanna worked as a Marketing Executive at HSBC (HFC Bank) from August 2002 to April 2004. Before HSBC, they worked as an Ad Marketing Executive at National Magazine Company from July 1999 to May 2001.

Joanna Denman has a BA (Hons) in Advertising and Marketing Communications from Bournemouth University.

Joanna Denman reports to Johanna Tzur, CMO. Some of their coworkers include and Anthony Cabrera - Director, Customer Experience and Growth Technology.