Nidhi Saraswat possesses extensive experience in digital marketing and analytics, currently serving as Associate Vice President for Martech and Adtech at Tata Capital. Previously, Nidhi held the position of AVP of Digital Marketing at Artha App and contributed to marketing and strategy management. Nidhi also worked at 5paisa as AVP, focusing on product cross-sell, partnerships, and revenue generation. Additional experience includes roles in digital business and product management at Nippon India Mutual Fund, and product and portfolio management in digital banking at Axis Bank.
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