Lucia Liu

Lucia Liu has a diverse work experience, starting with their most recent role as a Content Creator & Strategist at TATCHA, where they create, films, and edits TikTok videos for both organic and paid platforms. Lucia also manages day-to-day posting, engages with the audience, and handles customer service requests. Lucia also works alongside various stakeholders to ensure that content is aligned with brand planning and aesthetics. Prior to TATCHA, they worked as a Content Creator / Graphic Designer at Alleyoop and as a Content Creator at Fashion Nova, where they directed and managed creative assets for social media platforms. Earlier in their career, Lucia worked as a Digital Graphic Designer at FIGS, an Associate Graphic Designer at NuMe, and a Graphic Designer & Project Coordinator at PRINTBYME INC. Lucia also gained experience as a Design Studio Assistant at Denis Colomb Lifestyle, a Design/Social Media Intern at M.R.S. Apparel & Lifestyle, an Administrative Intern at Bruce Lurie Art Gallery, and in an Impact Position at Abercrombie & Fitch.

Lucia Liu attended Mark Keppel High School from 2008 to 2012. Lucia then pursued a Bachelor's Degree in Graphic Design at the University of Southern California from 2012 to 2016. In 2015, they also participated in a semester abroad program in Fashion Design at the London College of Fashion, University of the Arts London. Additionally, in January 2016, Lucia obtained the Collaborative Computing Scholar certification from IBM.