Lenko Yordanov

Lenko Yordanov has extensive experience in the field of digital marketing and media. Since 2022, they have been working as the Head of Digital & Demand Generation at tbi bank. Prior to that, they worked as a Lecturer at various institutions, including New Bulgarian University, where they taught master and bachelor degree students about digital marketing and social media channels. From 2016 to 2021, Lenko was the Head of Digital Media and Digital Manager at XploraBG, where they led a team of professionals in content creation and managed ad budgets for numerous brands. Lenko also developed and executed comprehensive strategies for both B2B and B2C brands and had experience managing multinational campaigns across various platforms. Lenko has also worked as the Head of Digital Strategy at ilyan.com Sofia and as a Marketing Freelancer.

Lenko Yordanov earned a Bachelor's degree in Tourism and Travel Services Marketing Operations from the International Higher Business Institute, where they studied from 2008 to 2012. Lenko then pursued a Master's degree in Marketing from the same institution, completing their studies from 2012 to 2014. In addition, Lenko obtained certifications in business strategy from Brand Minds in 2023, Facebook marketing consultancy from Facebook in 2019, and LinkedIn marketing solutions fundamentals and marketing strategy from LinkedIn in July 2021.