Kyle Wong

Kyle Wong has a diverse background in product marketing and management. Kyle currently works as a Product Marketing Manager at TCP Software, where they lead the product marketing efforts for the employee scheduling solution portfolio. Kyle has successfully reduced the cost per lead for paid ads campaigns and facilitated multiple product launches.

Prior to this, Kyle worked as a Product Marketing | Product Management Consultant at Brigham Young University Marriott School of Business. In this role, they led teams of MBAs to consult companies across different industries on product marketing and management strategies. Kyle specifically developed a 3-year product strategy for Traeger Pellet Grills, LLC, targeting a $1.5 billion market.

Before joining TCP Software, Kyle worked as a Product Marketing Manager at Eddy, a SaaS company specializing in HR software for small to midsize businesses. Kyle partnered with the Head of Digital Marketing to develop a demand generation strategy and build a list of credible sources for data and information.

Kyle also has experience in the financial services industry. Kyle worked as a Senior Product Marketing Manager at South China Group, where they spearheaded marketing and sales efforts for the insurance and securities brokerage team. During this time, they supported the introduction of two new business lines through product-market alignment and developing sales enablement materials.

Additionally, Kyle served as a Product Marketing Specialist at Mintai Financial Group Limited, where they directed product marketing initiatives within the insurance brokerage team. Kyle tripled the win rate through the development of product training, enablement collaterals, and a competitive intelligence database.

Before transitioning to product marketing, Kyle worked as a Wealth Management Advisor for an unspecified company from 2012 to 2016.

Kyle Wong's education history begins in 2009 when they enrolled at Brigham Young University–Hawaii to pursue a Bachelor of Science (B.S.) degree in Accounting. Kyle completed their undergraduate studies in 2012.

In 2014, Kyle Wong attended The Hong Kong University of Science and Technology, where they pursued a Master of Science (MSc) degree in Finance. Kyle completed their studies in 2016.

From 2019 to 2021, Kyle Wong attended Brigham Young University, where they pursued a Master of Business Administration (MBA) with a specialization in Marketing.

In 2021, Kyle Wong enrolled in the Product Marketing Alliance for a short period, although it is not specified whether they obtained a degree or pursued a field of study there.

In terms of additional certifications, in July 2011, Kyle Wong obtained the Bloomberg Essential Training Certificate from Bloomberg LP. Furthermore, in April 2020, they obtained a certification titled "Jodi Glickman on Pitching Yourself" from LinkedIn.