Priyadharshini Durairaj

Priyadharshini Durairaj is an accomplished Ecommerce Divisional Manager at WayCool Foods since August 2022, with prior experience as Digital Commerce Manager at Future Group India and Ecommerce Team Lead at Naga Limited. Expertise includes launching new business lines in partnership with major brands, managing end-to-end operations, and executing successful marketing campaigns to drive growth. Notable achievements consist of spearheading significant Amazon account performance, improving ROI through data analysis, and successfully managing substantial sales in North Chennai. Priyadharshini founded Aurgins Food House, offering gourmet foods, and has also held roles in digital marketing and healthcare marketing. Academic credentials include multiple degrees in business and marketing from prestigious institutions.