Jeffer Hsu

Jeffer Hsu is an experienced professional currently serving as Community Director at TD since February 2004, where responsibilities include leading market reviews in the Pacific region and overseeing project management related to branch developments. Previous roles at TD include Senior Manager Operations, focusing on risk mitigation and compliance, and Senior Manager Sales & Service, where Jeffer led customer and employee experience programs. Additional experience encompasses positions as Branch Manager and in various sales support and marketing roles, enhancing sales effectiveness for National Retail Branch Banking. Jeffer's career began at CIBC as a Financial Planner, followed by a role as Imperial Service Financial Advisor at Freedom 55 Financial. Jeffer holds a Bachelor of Applied Science in Engineering from The University of British Columbia, earned in 1997.