Fernando Mexia

Fernando Mexia has a diverse and extensive work experience in the media industry. Fernando began their career as a sports news reporter for Canal 4 Castilla y León before being promoted to Editor in Chief for a local news program. Fernando then worked as a reporter and producer for ICEX, covering news and feature stories about Spanish companies and foreign trade.

In 2007, Mexia joined the international news agency EFE as a correspondent, where they covered breaking news and reported on significant events such as presidential elections, entertainment award shows, and tech conferences. During their time at EFE, they also served as a senior member of the US newsroom, contributing to both breaking news and in-depth reporting.

In 2014, they founded WestJournal, a news website focusing on local technology news and companies in the Los Angeles area. This venture garnered recognition as a finalist for the 57th SoCal Journalism Awards and the Tecla Awards.

Mexia then joined Univision Communications Inc. in 2015, where they held various roles. As a Manager and Senior Editor, they led a local newsroom in Los Angeles, building a new team from the ground up and implementing digital best practices for audience growth and engagement. Fernando also directed the strategy to cover major news events, including the San Bernardino terrorist attack and the 2016 presidential elections. Later, as a Senior Editorial Manager, Mexia launched a new content category focused on Hispanic pop culture and celebrities, which became the primary traffic driver for the Entertainment vertical.

In 2019, Mexia joined TelevisaUnivision as a Senior Director & Managing Editor, overseeing digital operations for Univision (US) and Televisa (MX). Fernando led a team of 50+ professionals and spearheaded the digital strategy for successful projects such as La Casa de los Famosos Mexico and El Break de las 7, generating millions of views and earning mentions in US and international media.

Overall, Mexia's work experience highlights their expertise in team leadership, audience development, content creation, and digital strategy within the media industry.

Fernando Mexia's education history is as follows:

- In 2023, they obtained a Mini-MBA in Digital Marketing from Rutgers Business School.

- In 2022, they earned a Certificate in Blockchain Technologies: Business Innovation and Application from MIT Sloan School of Management.

- From 2021 to 2022, they received a Certificate in Introduction to Cryptocurrency from Udemy.

- In 2018 and 2019, they obtained a Certificate in Business Analytics from The Wharton School.

- In 2019, they also earned a Certificate in Product Management for Newsroom Leaders from Knight Center for Journalism in the Americas.

- Fernando completed an Editor de Desarrollo de Audiencias program at Atlantic57 in 2019.

- In the same year, they received a Google Analytics Certificate from Google Analytics Academy.

- Fernando earned a Certificate in Conflict Resolution from Nova Southeastern University in 2019.

- In 2018, they completed a Certificate in Leadership Fundamentals from Nova Southeastern University.

- Fernando became YouTube Certified in Audience Development after completing a program at YouTube Creator Academy in 2017.

- In 2005, they obtained a Certificate in Economy Studies for Journalists from CECO.

- From 2004 to 2005, they earned a Master's Degree in International Relations and Foreign Trade from CFE Business School.

- In 2004, they also received a Certificate in Business Administration from CFE Business School.

- Their educational journey started with a Bachelor's Degree in Audiovisual Communication from Universidad Pontificia de Salamanca, which they obtained from 1996 to 2000.

In addition to their formal education, Fernando has obtained several certifications, including a Master Digital Marketing certification from LinkedIn, various digital marketing certifications, and certifications in SEO, social media marketing, and augmented reality marketing.