Gerald Yeu Lin Chou is a seasoned professional with extensive experience in enhancing customer experience across various industries. Currently serving as a Senior Manager at Tenaga Nasional Berhad since February 2014, Gerald is responsible for establishing the Customer Experience Vision and Strategy, leading organization-wide Customer Journey projects. Prior roles include Research Manager at AmBank (M) Berhad, where Gerald developed a Customer Experience Research framework, and CX Measurement Manager at Cardas Research & Consulting Sdn Bhd, providing comprehensive research support to clients. Gerald's career commenced with positions at AEON CO. (M) BHD. as a Research Officer and Citylink Air Cargo Sdn Bhd as a Business Development Executive. Gerald holds a BA (Hons) in Business Administration from Binary University and a Diploma in Business Management from Sarawak United College (UCS).
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